Everything you need to know before your appointment
Yes, we work exclusively by appointment so that our stylists can devote their full attention to you. Walk-ins are welcome when we have availability, but we strongly recommend booking in advance so you are guaranteed your own private session.
Most appointments run 60 to 90 minutes. That gives you plenty of time to explore our collection, try on a variety of silhouettes, and make a decision without any pressure.
Absolutely. We recommend bringing 2–3 of your closest people, the ones whose opinions you truly value. Our boutique is set up as a private space, so a smaller group tends to make the experience more meaningful.
For weekend slots we recommend booking 2–3 weeks ahead. Weekday availability is usually easier to find on shorter notice. Keep in mind that if you order a dress, most gowns take 4–6 months to arrive, so earlier is always better.
We carry five designers: Calla Blanche, Sophia Tolli, Martin Thornburg, Jimme Huang, and Sincerity by Justin Alexander. Each collection has been handpicked for quality, variety, and timeless style.
Our gowns range from approximately $1,000 to $3,500, with most dresses falling in the $1,200–$2,200 range. We are happy to work within your budget and will be transparent about pricing from the start.
Yes. We stock and can order gowns in a wide range of sizes. Many of our designers offer extended sizing, and our stylists are experienced at recommending silhouettes that flatter every body type.
In many cases, yes. If you fall in love with a style from one of our designers that we do not have on the floor, we can often place a special order. Ask your stylist during your appointment and we will check availability.
Yes. We have an experienced in-house alterations team that specializes in bridal gowns. We handle everything from simple hemming to complex structural changes so your dress fits exactly the way it should.
We recommend scheduling your first fitting 8–10 weeks before your wedding date. Most brides need 2–3 fittings to achieve the perfect result, so starting early gives us the time to get it just right.
Alteration pricing depends on the complexity of the work needed. During your first fitting we will give you a detailed estimate before any work begins, so there are no surprises.
Yes. Whether you bought your gown from us or from another boutique, our alterations team is happy to help. Contact us to schedule a consultation and bring your dress along.
Yes! Our team is multilingual and we happily serve brides in English, Spanish, and Portuguese. We are proud to be part of Newark's Ironbound community, one of the most vibrant multilingual neighborhoods in New Jersey.
We are located at 109 Monroe St #112, Newark, NJ 07105 in Newark's Ironbound district. We are easily accessible by car from the Garden State Parkway, Route 1 & 9, and the NJ Turnpike. NJ Transit also serves the area.
Yes. Street parking is available on Ferry Street and the surrounding blocks. There are also several nearby parking lots that offer hourly rates. We recommend arriving a few minutes early to find a spot.
Book your private bridal consultation. We'll guide you to the gown that was made for your moment.
Book Your Appointment →Or call (973) 638-2434